Jan 8 2015
NOMi, the dominant in-store marketing and analytics provider, today announced the latest addition to their family of smart sensors, the Brickstream™ 3D+. The integration of Video, Wi-Fi and iBeacon technologies into a single sensor will enable retailers to leverage one infrastructure for their analytics and marketing needs.
By combining multiple technologies including Video, WiFi and iBeacon into one sensor, the Brickstream™ 3D+ was designed to minimize the expenses of deploying and maintaining store infrastructure. The 3D+ also eliminates the burden and expense of using battery-powered sensors and beacons for permanent installations, which has been a major pain point for in-store marketing. Retailers can now use the same foundational infrastructure for traffic counting, labor optimization, mobile marketing, and customer loyalty initiatives.
"CIOs are looking for ways to satisfy operational and marketing goals within a single platform," said Marc Ferrentino, Chief Marketing Officer of NOMi. "Our in-store analytics platform combined with the industry's most accurate and comprehensive selection of sensors satisfies those strategic goals while providing significant infrastructure and maintenance savings."
The 3D+ sensor adds to the already expansive line of NOMi's Brickstream™ sensors which include Brickstream 3D, Brickstream Live, WiFi and iBeacons. This robust sensor suite ensures NOMi can accommodate any deployment scenario from temporary pop up stores to permanent installations. The results speak for themselves: with over 125,000 sensors deployed worldwide.
About Nomi
With over 125,000 sensors deployed globally, NOMi is the market leader in retail store analytics. By combining best-in-class hardware with a comprehensive software suite, NOMi helps businesses deliver the best possible in-store experience by maximizing efficiency across operations, marketing, mobile and loss prevention. NOMi has offices in Atlanta, New York City, London, Shanghai, Berlin and Singapore. For more information, visit: http://www.nomi.com/ or http://www.brickstream.com/